It really gets you in the right posterior inferior frontal gyrus, doesn’t it?
I have a little ammunition for all of you like me who work in marketing and have ever had to argue with someone who contended that what we do (Marketing) is "not neuroscience". Researchers from UCLA did an in-depth study, measuring brain waves and reactions to commercials via functional magnetic resonance imagery.
The [...]
Written on February 24, 2006 | Posted in Technology | Leave a comment
